Unit of Competency Mapping – Information for Teachers/Assessors – Information for Learners
SITXMPR404 Mapping and Delivery Guide
Coordinate marketing activities
Version 1.0
Issue Date: May 2024
Qualification | - |
Unit of Competency | SITXMPR404 - Coordinate marketing activities |
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Description | This unit describes the performance outcomes, skills and knowledge required to plan and coordinate a range of marketing and promotional activities at an operational level. The unit incorporates knowledge of marketing principles. | ||
Employability Skills | This unit contains employability skills. | ||
Learning Outcomes and Application | This unit applies to all industry sectors, and to individuals who take responsibility for coordinating marketing activities within the parameters of an established marketing strategy. People working independently with limited supervision undertake this role. This could include marketing coordinators or managers and owner-operators of small businesses. | ||
Duration and Setting | X weeks, nominally xx hours, delivered in a classroom/online/blended learning setting. |
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Prerequisites/co-requisites | Not applicable. | ||
Competency Field |
Development and validation strategy and guide for assessors and learners | Student Learning Resources | Handouts Activities |
Slides PPT |
Assessment 1 | Assessment 2 | Assessment 3 | Assessment 4 | |
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Elements of Competency | Performance Criteria | |||||||
Element: Plan and organise marketing activities. |
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Element: Undertake a general public relations role. |
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Element: Review and report on marketing activities. |
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